amember Archives - Cogmentis

GA4 Ecommerce Purchase Tracking With Google Tag Manager And aMember

6th September, 202326th January, 2022 by Rob Woodgate

A few years ago, I wrote a blog post showing how to track aMember sales in Google Universal Analytics “Enhanced Ecommerce” using Google Tag Manager. Well, Google Analytics Version 4 (known as GA4) is now out of beta, and I’ve started migrating my aMember sites tracking to use GA4. This article shows a clean install … Read more

Enhanced Ecommerce Tracking With Google Tag Manager in aMember

14th June, 202223rd February, 2018 by Rob Woodgate

If you are using Google Tag Manager (GTM) to handle your Google Analytics, then you will need a way to populate the dataLayer with eCommerce data when you make a sale in your aMember site. Here’s how I do it on my sites, using aMember’s own Conversion Track plugin. Step 1: Add the dataLayer in … Read more